Taste the World
Subway
Art by Florence Wang Copy by Analise Bruno
The Challenge: Drive buzz around new Footlong cookie drops that has a potential halo effect internationally.
The Solution: Create limited edition Footlong cookie flavors inspired by cultures around the world.
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It's packed with notes of robust espresso, smooth mascarpone, and a hint of cocoa sweetness, all inspired by Italy's most popular dessert. You don't need to take a plane to enjoy this soft, creamy, and unquestionably decadent treat—it's like a little Roman Holiday for your palate.
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A creamy, chewy burst of caramel bliss, our Dulce de Leche Cookie will make you wonder, "Who needs a plane ticket?" This cookie tastes like a tropical vacation with notes of coconut and vanilla, but without the sunscreen.
Earthy matcha, rich strawberry, and creamy white chocolate combine to create a symphony of tastes in our Matcha Strawberry Cookie. This cookie is a footlong version of your favorite strawberry matcha latte.
OOH
Custom Merchandising
Limited Edition Packaging
Subway x Stanley Collab
In-Store Display